The Ask

What are you selling? That is the question I get a lot from people. The question is misguided because our society has a mental image of cheesy sales people who do nothing but make a transaction and move on. It is also misguided because they too are selling something. When was the last time you took some one to dinner? Was there a discussion about it? Did you go where you wanted to go? Although this is not a complicated sell you did persuade someone at some point to bend to your pick.
Sales is something that we all do all the time in many different ways, so check your approach. I am changing my selling approach so that I do not get that question as much.

The greatest sell, over the next few days I am going to pick apart my greatest sell. I convinced a sweet and beautiful young girl to marry me. How did that happen? Well, I am going to examine the keys aspects and write them down in order to duplicate..... This is gonna be great!